This makes me nuts. Innovation in the form of product mutilation. I have to give it to MillerCoors on this one. They’re marketing innovation based on the insight that beer guzzling frat boys (their target audience) punch holes in the top of their beer can in order to slam the beer faster.
So let me get this right… Miller is creating a whole marketing campaign based on the idea that consumers can punch a hole in the top of the can?
Gotta love marketing.
This makes me nuts. Innovation in the form of product mutilation. I have to give it to MillerCoors on this one. They’re marketing innovation based on the insight that beer guzzling frat boys (their target audience) punch holes in the top of their beer can in order to slam the beer faster.
So let me get this right… Miller is creating a whole marketing campaign based on the idea that consumers can punch a hole in the top of the can?
Gotta love marketing.
(Source: beershotgunning)
Really into Lykke Li Radio on Pandora lately.
Kolby and I at the Off The Street Club’s Annual Gala @ Galleria Marchetti. OTSC is the oldest boys and girls club in Chicago.
Job well done Liz G!
Next time you have dinner, remember this… strange but true
Tablecloths were originally meant to be served as towels with which dinner guests could wipe their hands and faces after eating!
Next time you have dinner, remember this… strange but true
Tablecloths were originally meant to be served as towels with which dinner guests could wipe their hands and faces after eating!
Everyone’s crazy about mustaches these days… strange but true
The king of hearts is the only king without a moustache on a standard playing card!
About me
A compilation of all things I love; tasty recipes, fun places I go, friends and family and odd little things.
